Targeted Display Advertising That Focuses On Conversion
Programmatic Display AdvertisingUtilizing a combination of enhanced display ads and advanced targeting technologies, XPND Interactive will build you an optimized Programmatic Display Advertising campaign focused on website conversions and not just impressions.
How We Target ProgrammaticallyOur marketing platform provides us the technology to target your perfect customer programmatically using several of today's most effective advertising tactics such as:
- 1st & 3rd Party Audience: Using our data partners, your CRM, and retargeting, we are able to serve hyper-relevant messages to segmented groups of individuals.
- Location-Based: Our technology allows us to target audiences based on where they are, where they were and one to one at the address level.
- Contextual: Target your product or services perfect audience based on the content they are viewing online.
- Behavioral: Place your brand's message in front of an audience based on their previous search and browsing history.
Enhanced / Interactive Display AdsInstead of the old standard static display ads that most agencies still use, XPND Interactive has the technology available to create rich media ads that allow your intended audience to interact with them, providing higher averages across the board in regards to measurable KPIs such as CTR, CPC, Conversion Rate and CPA. Examples of our Rich Media Ads are.
- Video Embed
- Form Submission
- Survey / Poll
- Dynamic Display