Author: XPND Interactive

OTT For Car Dealers: How Data Driven Connected TV Media Buying Can Help Your Dealership

Car Dealers, Use Our Automotive OTT / Connected TV Campaigns To Reach The Perfect Audience For Your Dealership’s Message. Reach your targeted audience of cord-cutters and cord-nevers for pennies on the traditional media dollar with XPND Interactive. With 4 years of digital media buying experience and in-house managing of OTT / Connected TV campaigns, we […]

PPC Pay Per Click vs SEO Search Engine Optimization

SEO vs PPC: Which One is Right for You? There are two major search engine marketing strategies in use today: SEO (search engine optimization) and PPC (pay-per-click). When it comes to PPC vs SEO both strategies are entirely different and it is tough to decide which one or which combination is right for you. To […]